Our Technology Expertise |
IDM (aka. Infolyst Data Miner) |
Increase your competitive advantage
by understanding your customers more closely. There by
unlocking valuable insights
in customer behavior and improving overall business strategy.
Infolyst Data Miner
(IDM) helps your organisation expose
customer insights quickly and easily.
Infolyst Data Miner (IDM) makes analysts easier in turning their data to ACTIONABLE KNOWLEDGE which can be further used in many applications.
Samples are:-
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Customer Churn (attrition) Analysis
Customer Segmentation
Credit Scoring
Market Basket Analysis
Fraud Detection
Campaign Response Analysis
Personalised Marketing
Target Marketing, Direct Marketing
Cross-Selling, Up-Selling
|
| With its scalability, affordability,
customisability, and predictive model exportability, Infolyst
Data Miner (IDM) was designed with the concepts to maximise
the quality of analysis outputs. It comprises four main
steps required to be performed, |
Data Extraction
Data Cleansing
Data Transformation
and finally, Data Mining
Through Data Mining algorithms - Association Rule, Decision Tree, Neural Network, and K-Means Clustering, Infolyst Data Miner (IDM) enables you to perform various kinds of data mining analysis; clustering, association, classification, prediction, and estimation.
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Updated on 28 August 2006 |